With over 20 years of experience in corporate communication and having worked with various players in the sector – major media outlets, advertisers, advertising agencies, industry associations, and audiovisual production companies. I am a (stubborn) white woman, great-granddaughter of Syrians and Italians who came to Brazil after 1910 / 1920, fleeing wars and the poverty of their home countries. I am the first generation in my family to have a continued education. I have three beloved children, survived cancer, and I continue to be an entrepreneur, attentive to new and good business opportunities. Currently, I am in my second degree, psychology, and today I debut as a columnist.